Non-profit Fundraising Strategies that Work
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It’s too easy to find examples of fund raising strategies that don’t work or which provide diminishing returns but I won’t go there. As Non-profit Fundraising Consultants we like to concentrate on the positives; what’s working now!
Ok, the first thing I want to talk about is how organisations, whether they are Local, State or National can get their message out and get it seen by the most people exactly when they need that to happen.
Best Non Profit Fundraising Strategy #1
Now we actually have a number of strategies for doing that but in this case I want to talk about the number one place where people look every day. If you need to find something, where do you look?
Of course, Google!
But everyone knows that unless you are on the first page of Google you may as well not exist. Very few people ever venture as far as page 2 and page three onwards gets even less visitors. So with only 10 spots on the first page and a ton of competition for those spots, how difficult is it to get one of the coveted 10 spots on the first page of Google?
We can get one in minutes or sometimes it takes a few hours. We call that our MBT plan. MBT stands for “Must Be There”. It is specifically designed for promoting events such as a fundraising launch or urgent appeal.
MBT projects typically stay on page 1 of Google for Days but sometimes last longer. However, if you absolutely need to be there for longer we have a weekly plan (MBTC) that just repeats the strategy.
How to Increase Non Profit Fundraising
The additional benefit of the MBTC plan (C stands for cumulative) is that the cumulative effect of promoting your event weekly, can be that the more we promote it, the stickier it gets and it could stay on the first page of Google for much longer, and I mean, it could be up there for years.
Of course if that “announcement” is on your website then it will definitely add to your authority ranking and thus help raise the profile of the whole website and its long term rank in Google (Bing and Yahoo).
However, we have a long term plan for websites to help get them on the first page of Google and stay there, we call it MBTP (P stands for Permanent).
Non-profit Fundraising Ideas
Our Must Be There plans are incredible and for those times when you really need to promote a fundraising appeal, an event, a public meeting, a petition or cause as widely as possible or just to people in a specific local area or state or to a specific country, an MBT plan is unbeatable.
We have so many other strategies that not only boost your organisation’s ability to communicate with your members, donors, clients and the general public you are spoiled for choice, but the main thing is, we have a strategy that will suit your needs and do a lot more.
Now imagine, if you had one or more means of generating a regular income if only people knew about them – suddenly your communication strategies become income earning and that is our speciality.
Community Funding Strategies the #1 Nonprofit Fundraising Agency
To find out more about our income strategies for non-profit organisations immediately, use the contact us form below to send us a message, we will get back to you faster than a boomerang. Or read some of the other articles on this website, but I warn you, you won’t sleep tonight but you will smile a lot.
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